DSB – Personal comfort on the train
DSB contacted IS IT A BIRD because they needed an indebt user perspective on the personal comfort in their trains. DSB regularly conduct large quantitative surveys on satisfaction in order to...
View ArticleEthnographic analysis for Carlsberg
IS IT A BIRD made an explorative project for Carlsberg that attuned the company with the needs of its consumers. Rather than a traditional business plan revolving around brewing beer, Carlsberg...
View ArticleIS IT A BIRD made a storyline about YouTube for Google
IS IT A BIRD created a lively storytelling about YouTube in each of the Nordic countries, which transformed dry numbers and statistics into an entertaining story of what YouTube is and how it is used....
View Article“Only the Queen listens to radio!”
How we ran into a problem that turned out to be the solution DR (the Danish broadcasting company) contacted us because they were looking to launch a new online radio for kids, and wanted to know...
View ArticleThe problem with cyclists – and how to fix it
The problematic behaviour of cyclists has received an increasing level of attention in the Danish media over the past few years. But what are these problems actually about? And why can’t the cyclists...
View ArticleWhen DONG Energy turned things outside in
Earlier this year, DONG Energy (a market leader in Danish energy business) came to us with a challenge they wanted us to help solve. The challenge was that they in their communication had strayed too...
View Article“Only the Queen listens to radio!”
How we ran into a problem that turned out to be the solution DR (the Danish broadcasting company) contacted us because they were looking to launch a new online radio for kids, and wanted to know their...
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